CSG Channels

Lead Management Optimization Delivers Immediate Returns

04-Mar-2011

REDMOND, WA - CSG has released a Lead Management Optimization program as part of a newly developed suite of consultation offerings. Lead management is difficult for all companies. It encompasses several complex processes, and in the channel, several players as well. To successfully juggle all of these pieces, vendors must communicate effectively with partners and employ proven lead qualification and distribution procedures.

CSG deploys highly experienced Channel Experts to assess your lead management methods and streamline not only how you handle incoming leads but how they are serviced as they become opportunities and ultimately sales. They employ best practices to transform broken, underperforming lead management programs into efficient systems that shorten the sales cycle and deliver additional revenue. These results are accomplished through a number of steps, such as analyzing your current program, establishing incremental goals, creating viable tactics to reach your goals, referring to industry statistics and developing a customized plan based on all of the gathered information.

“When we look at a vendor’s channel programs, their lead management is often fraught with pain points,” said VP of Sales Joby Pearson. “With our extensive channel experience, we possess the tools to maximize the effectiveness of unproductive lead management processes.”

This offering is designed to optimize both newly developed and well-established programs, making it useful for any company with an indirect sales channel. Not only does it establish efficient lead management practices, it provides proven strategies to ensure vendors reach their goals. CSG possesses the experience and knowhow to maximize the success of any channel.

To learn more about this innovative program, click HERE.

ABOUT CHANNEL SERVICES GROUP (CSG)

Channel Services Group (CSG) is the leader in channel partner marketing and sales solutions, with expertise and precision in indirect sales channels and strategies for technology based companies. CSG's highly agile services and SaaS software empower enterprises and their indirect selling partners to gain channel efficiency, performance and predictability with results in increased sales revenue. For more information on CSG, visit our Web site at www.csgchannels.com.

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Contact:

Harte Onewein

Harteo@csgchannels.com

206-763-7000