CSG’s Innovative Deal Registration Offerings Lead the Channel

REDMOND, WA – CSG features many products to build, maintain and grow an effective deal registration program. We have extensive experience developing successful programs from the ground up with our suite of deal registration offerings: Deal Registration Optimization, Deal Registration and Universal Deal Registration. For the last several years, deal registration is one of the most highly discussed issues in the channel and was featured as one of the main topics at the recent Baptie Channel Focus North America Conference. Despite its status as a “buzz word” over the last few years, deal registration has continued to present problems for vendors due to a dearth of serviceable products. CSG’s innovative deal registration offerings are built upon proven best practices that have been developed over 14 years working in the channel.

In a recent Aberdeen Group report entitled “The Extended Sales Enterprise: Channeling Better Results,” the writer Peter Ostrow, shared a case study in which a large vendor stated: “With a November 2010 phased roll-out, [the vendor] is already seeing significant and measurable results, though the KPI’s that matter differ in various geographic markets. In Europe we’re seeing a big growth in the number of accepted leads, speed of partner response and close ratios, while in North America it’s all about increased deal registration.” This vendor optimized its deal registration program as a differentiating advantage in an ultra-competitive market.

Our deal registration products provide many overt benefits, such as pipeline visibility, improved win probability, up to date feedback from partners throughout the sales cycle, alignment driven by incentives and ultimately increased ROI. All vendors strive to achieve these benefits but unfortunately, few actually reach them. CSG has helped some of the largest vendors in the technology industry achieve amazing results.

Since deal registration is such an important aspect of successful channels, our offerings address every aspect of these highly complex systems. Our Deal Registration Optimization includes a comprehensive, in-depth analysis of a vendor’s indirect sales channel to identify pain points and provide processes and procedures to resolve common challenges. Universal Deal Registration provides a centralized system with visibility to all vendor programs and incentives, the ability to evaluate breadth and depth of partner performance, automation to streamline the registration process and better align vendor and partner goals. Our standard Deal Registration solution centralizes the deal submission process by allowing both partners and vendors to view real-time status and feedback throughout the deal life-cycle.

“Reviewing this report has solidified the significance of deal registration programs in creating successful channels,” said VP of Marketing Tina Lauzon. “CSG possesses the skills and experience to help you extract the full potential from your indirect sales channel.”

Having optimized indirect sales channels since the late 1990s, CSG features the ability and knowhow to deliver tremendous results. With our guidance, your channel will achieve improved pipeline visibility, happier partners and higher returns.

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ABOUT CHANNEL SERVICES GROUP (CSG)

Channel Services Group (CSG) is the leader in channel partner marketing and sales solutions, with expertise and precision in indirect sales channels and strategies for technology based companies. CSG's highly agile services and SaaS software empower enterprises and their indirect selling partners to gain channel efficiency, performance and predictability with results in increased sales revenue. For more information on CSG, visit our Web site at www.csgchannels.com.

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Contact:

Harte Onewein

Harteo@csgchannels.com

206-763-7000