CSG Releases New Whitepaper—Deal Registration

REDMOND, WA – CSG has created a new whitepaper called “Transforming Underperforming Deal Registration Programs into High-functioning Systems” that presents insights and best practices to help create and optimize deal registration programs. Running a successful program requires planning, in-depth analysis, partner participation and constant improvement. When run correctly, deal registration programs will provide several benefits, including greater pipeline visibility, increased win probability, successful partner sales and increased revenue for the vendor.

This whitepaper offers insight into several aspects of deal registration that typically become pain points for vendors. The main reasons vendors encounter roadblocks are because they fail to devote the appropriate time to planning and they don’t follow best practices during the implementation process. Moving too quickly through the planning and implementation stages is often a harbinger of difficulties to come, and often necessitates major reworking of the program. If a vendor dedicates itself to setting up the program correctly at the front end it secures a scalable and replicable process to increase revenue opportunities.

“CSG has developed innovative deal registration processes that have helped many companies improve their pipeline visibility, accelerate sales cycles and increase their revenue,” said Tina Lauzon, VP of Marketing and Alliances. “We hope this whitepaper helps vendors utilize our expertise to plan a more prosperous and optimized deal registration program from the ground up.”

Vendors need to know the ideal platform and interactive details to make deal registration attractive to partners since they are the ones who ultimately use the system. This requires viewing deal registration from a partner’s perspective and tailoring the system accordingly. While vendors stand to gain the most from a successful program, the system can only work if partners are on board and engaged. In an effort to satisfy partners, program rules should be explicitly stated, the system must be intuitive and easy to use and the vendor must remain accountable in terms of incentives and procedures.

With more than 13 years of experience, CSG possesses vast knowledge of deal registration programs and best practices. We have been entrusted with the health of countless channel programs and have delivered outstanding results, often exceeding all expectations. Several of the most prominent enterprise companies in the technology industry rely upon CSG to make their channels function properly and deliver additional revenue.

To access this whitepaper, click HERE.

ABOUT CHANNEL SERVICES GROUP (CSG)

Channel Services Group (CSG) is the leader in channel partner marketing and sales solutions, with expertise and precision in indirect sales channels and strategies for technology based companies. CSG's highly agile services and SaaS software empower enterprises and their indirect selling partners to gain channel efficiency, performance and predictability with results in increased sales revenue. For more information on CSG, visit our Web site at www.csgchannels.com.

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Contact:

Harte Onewein

Harteo@csgchannels.com

206-763-7000