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CSG Delivers 10X ROI With Deal Registration
10-Feb-2011REDMOND, WA – A communication technology vendor approached CSG because they were having trouble running a successful indirect sales channel due to poor pipeline visibility and complicated deal registration processes. CSG solved these pain points by deploying the BLUEROADS Deal Registration platform, providing the Vendor with immediate results. The program quickly delivered 10X ROI, an 85 percent reduction in effort managing the registered opportunity program and a 100 percent increase in their channel team’s productivity.
The Vendor’s deal registration system included several inefficient processes that needed to be eliminated, such as having to enter the same information in multiple places, partners not registering deals because of confusing systems and poor communication regarding the status current deals. Having solved these issues for other companies by deploying our BLUEROADS Deal Registration platform, we were confident in our ability to help this Vendor.
Initially, as with any new system, adoption of the deal registration program faced some resistance, but after using the system the Vendor’s channel teams and partners became strong proponents of the switch to BLUEROADS. The intuitive functionality and best practices used to create our deal registration platform provide an easy-to-use system that delivers measurable and sustainable results.
“Our implementation of BLUEROADS optimized several aspects of the Vendor’s channel program and allowed them to quickly grow revenue,” said CSG VP of Sales Joby Pearson. “Giving them the tools to operate effectively, CSG once again proved that major gains can be achieved by streamlining channel processes.”
Please click HERE to access the case study.
ABOUT CHANNEL SERVICES GROUP (CSG)
Channel Services Group (CSG) is the leader in channel partner marketing and sales solutions, with expertise and precision in indirect sales channels and strategies for technology based companies. CSG's highly agile services and SaaS software empower enterprises and their indirect selling partners to gain channel efficiency, performance and predictability with results in increased sales revenue. For more information on CSG, visit our Web site at www.csgchannels.com.
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Contact:
Harte Onewein
Harteo@csgchannels.com
206-763-7000