OPENLINE Channel Sales
Surface more opportunities. Drive channel sales.
CSG Technical Sales Representatives guide prospects from lead creation to cash. CSG’s flexible approach allows you to focus on any one element of your lead management channel, or your business's entire lead funnel. The result; more opportunities, accelerated sales cycles, increased conversion rates and closed-loop visibility in the original marketing investment.
Channel Sales Features:
- Demand Generation: Targeted demand generation for your direct and indirect sales channels.
- Lead Qualification: Ensure that every lead sent to a sales representative has been qualified properly and has complete information.
- Lead Nurturing: Opportunities that are legitimate but not yet ready for engagement by sales are nurtured through a longer-term, multiple-touch strategy that includes phone contact, email, or a combination of both.
- Lead Distribution: Ensure that every lead is sent to the right sales resource, every time – direct or indirect – and follow-up on.
- Lead follow-up: Ensure that leads are properly acted on by sales and don’t get “cold” or “stale,” by contacting the prospect and securing an appointment while the lead is still hot.
- Profiling: Augment your in-house prospect lists by collecting valuable profile information so that sales and marketing efforts can be more targeted and effective.
- Virtual Partner Account Managers: Manage your partner relationships on a 1:200 to 1:500 basis utilizing our channel expert tele-PAMs. They'll drive deeper relationships with your partners, driving more revenue within a cost effective model.