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Case Studies, White Paper & Data Sheets

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Learn from our experience. We hope you will find these case studies and white papers useful. We introduce new topics on this page every month -- so make sure to check back often.

CASE STUDY: Partner Program Quickly Generates $14M

  • $14 Million Generated Through Enrollment and Re-enrollment Competencies In 2010
  • 4,383 Partners Re-enrolled As Either “Certified” or “Gold” Within 5 Months
  • Increased Partner Satisfaction With Open Communications Strategy Between The Company And Partners
  • Partners Are Successfully And Regularly Reporting Revenue
  • Gained True Visibility And Channel Insight To Prove Business Case And Establish Scalable Successes

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WHITE PAPER: Proven Programs and Techniques to Develop and Enable an Evolving Channel

Indirect sales channels have evolved significantly in the last 10 years and become a necessity for small and large technology companies. To deploy and sustain a dedicated, global sales channel, vendors must give thoughtful consideration to the processes in which a channel is built, enabled and used to sell, to optimize partner performance and channel behavior. This white paper will examine best practices in channel development, engagement and sales communication central to marketing and call center services for a secure, successful and nurtured partner network.

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DATA SHEET: Significant Partner Adoption through Unique Community Program

  • Engaged 13,346 non-profits/chambers to co-host event to their members
  • Created and managed 935 national events
  • Developed 71,103 pre-qualified leads for co-host partners
  • Enforced a strong presence of Vendor products and services in local communities
  • Bridged the relationship between Vendor, channel partners and grass root associations

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